This article on Mozilla’s Ubiquity has been making the rounds, but holy crap why aren’t people thinking this way when designing mobile devices? Make everything more natural.

The essence of this video:
Watch what’s happening and how it happens, don’t make assumptions about what people are actually doing. Ask questions, you won’t see everything. Then enhance the experience naturally.
This is how every UX project should be approached. Help people do what they want them to do, don’t force them down the path […]