Jan 05

On Designing in the Browser

Would an architect start with a hammer and nails? Does the butcher use a steak knife because it will be the implement of his product?

The bottom line is you should use whatever is most effective for you, but for me starting in the browser is working backwards.

I learned a design is done in layers, and I believe markup is just one of the outer layers. When I draw a figure I begin with a gesture, then a skeleton, then muscle, skin and clothing. If I start with the clothes I don’t understand what’s under them and how they should fall, where the light and shadows belong.

When I build a website I start with a list of the content it requires, then a doodle, a wireframe or a combination of the two, a comp, and finally markup and style. There are a variety of tools for any of these steps, but the browser is only a tool for one. Skipping any of those steps seems lazy and like a missed opportunity to think a design completely through.

Yes, you certainly need to be aware of browser limitations when creating a design, but those shouldn’t dictate your design. (People who have zero fluency in markup have no business calling themselves web designers.)Creativity in code can come from trying to make a good, usable design do everything it can and should. This is how we push new browser standards, or end up with tools that help fill the gaps, like jQuery.

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